Jeff Gregory

Jeff Gregory has had the good fortune to craft his SEO skills in some highly competitive spaces alongside incredibly bright coworkers. His 19 years of SEO experience includes stints at personal finance website Bankrate.com, former cell phone website Wirefly.com and CustomInk, a role he is grateful to have had for the past 7 years. In that time, he hasn’t seen it all, but he’s seen a lot of websites and ranking tactics go in and out of style. He believes (knows) that if you focus on giving people want they want and/or need, you can continue “play” the SEO game for a long time, even after the machines become self-aware.


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